Set forth below is the text of a comment that I recently posted to the discussion thread for another blog entry at this site:
What Scott Burns is saying is that you are trying to make yourself seem important (self promotion).
Thank you for saying that.
I agree completely. That is certainly his message. And I feel great respect for Scott. So I try to listen carefully when I hear that message delivered by him. And he is not the only person whom I respect who has expressed a message along those lines. So I think we are focused in here on something that matters.
I am in the process of writing a book on these matters. Everything that I have written at this point is tentative; I can leave it in or I can take it out or I can modify it. There is a line in it that states: “I believe that this is the most important book ever published in the personal finance field.” I am uneasy about it because that sounds like a wildly overstated, self-promoting claim. On the other hand, if is is true, it is something that needs to be said. So my expectation is that that line is going to appear in some form. There is going to be an explanation attached to it, it will not stand alone. But the idea that the book is of huge importance is going to be expressed.
Please understand that I took a very modest approach when I first ventured forward with these ideas. My post of May 13, 2002, was not in the form of a declarative statement. It was in the form of a question. I did not say “the Buy-and-Hold retirement studies are wrong.” I said “Should we be taking valuations into consideration when calculating safe withdrawal rates?” So I made an effort NOT to self-promote, NOT to assign myself too much importance.
But the reaction that I saw told me that THE ISSUE (not me) is of HUGE importance. My book will be the most important book ever published in this field not because I am some amazing human but because I am a more-or-less ordinary human who happened by circumstance to stumble into an amazing ISSUE. As a society, we desperately need to know whether the market is efficient (that is, that stock prices are set through the exercise of human reason) or whether valuations affect long-term returns (that is, that there are times when most of our portfolio value is the product of a temporary irrational exuberance). Answering this question properly is so important that it may affect the survival of our economic system; it is even possible that it will affect the survival of our political system.
The issue couldn’t be more important. It is the most important issue before our nation today. It is more important than immigration policy. It is more important than how we will provide health care. It is more important than trade or tax policy. I believe that. I absolutely believe that.
I am just some guy. I don’t even think that I am fully qualified to do this work. I do it because no one else has shown a willingness to take the ball and I am firmly convinced that this work must be done by someone. So I just do it because no one else is available. But I am certainly not saying that I am some super genius or any such nonsense. I believe that I possess an average level of intelligence, perhaps a bit more than that. But I don’t see myself as special. But I see this issue as super, super, super special. Whatever specialness is attached to me is attached to me because of the issue that I am working.
Does that help?
I believe strongly that as a nation we need to address this issue, that we need to have a national debate on the merit of Shiller’s Nobel-prize-winning research findings. I believe that my contribution will be to play a big role in getting that debate rolling. But once people are participating actively on both sides, my intent is to ease my way out of it. One of the reasons why it took me three years to work up the courage to put up the May 13, 2002, post is that I preferred talking about saving issues. So I didn’t even want to be involved on the investing side. But circumstances played out in such a way that I ultimately could not avoid getting involved and then things got more and more and more intense and now here I am where I am today.
I am not trying to make myself seem important. But I believe that the issue is the most important issue before our nation today. The launching of this national debate will go down as a turning point in U.S. history. So it is very, very, very important work that I am doing, work that is so important that I would feel that I had betrayed my country if I failed to do everything in my power to get that debate launched.
Rob


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